Ad/PR Student Lands Job With Cleveland Cavaliers

Bob Wunderlich, and Advertising and Public Relations major, has landed a job with the Cleveland Cavaliers. He graduates in December and starts the position in January.

Bob Wunderlich.

Wunderlich, an athlete who played football for Grand Valley, will work in inside sales for the Cleveland Cavaliers National Basketball Association (NBA) team, as well as the Gladiators (the arena football team), the Monsters (the minor league hockey team), and the Canton Charge (the D-League pro basketball team). He will also be helping with concerts and events that take place at The Qucken Loans Arena, otherwise known as “The Q”.

“My job really entails being able to effectively communicate with the public through phone calls and presentations,” Wunderlich said. “I will be calling many people throughout the day who are interested in attending an event or game. Many times I will end up bringing clients down to the arena to view what they will be getting if they do end up buying the seats for whatever they are interested in. I will follow up with them during the game or event to make sure that all their needs are being met and they are happy with the experience they are having.”

Wunderlich did an internship with Quicken Loans in the summer of 2013 and leveraged the opportunity to get an interview with the Cavaliers. He spoke with Quicken Loans owner Dan Gilbert, who also owns the Cavaliers. His interview opportunity came this fall and was very competitive, involving several group interviews in the same room with others seeking the same job. He says his classroom experience in Advertising and PR courses really helped prepare him for the interview process and the job.

“My time spent in the classroom helped me be ready for this position,” he says. “Being able to speak effectively and present well are two things that we work on in every class. The one thing I learned in the classroom is that being persuasive is key for many things, especially in interviews. If I wasn’t able to be persuasive in my first phone interview, then none of the other interviews would have taken place to get my this job.”


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